Wendy McMahon (television executive)

High school (ages 12+)
People & Society

Name:

Date:

Step 1 · Read the article

Open the article and read it at the level above. Then answer the questions below in your own words.

https://smallwhale.org/articles/wendy-mcmahon--television-executive-

Write what each word means, using the article.

Do not copy the article. Write two things you learned, the way you would explain them to a friend.

Answers below are taken from the article’s stored facts, so they match what the student read.

1. When was Wendy McMahon (television executive) born?October 11, 1974
2. What is the career trajectory?From promotions manager to president and CEO of a major broadcast division
3. What is the previous executive role?President of eight ABC Owned Television Stations
4. What does Wendy McMahon do?She was the boss of TV shows at CBS and ABC, deciding which news and programs people could watch on TV.
5. How did she start her career?She began in promotions and creative services in Savannah, Georgia, learning how to make shows interesting for viewers.

Broadcast Media: The transmission of audio and video content over radio waves or cable to a wide audience.
Digital Content: Any form of content that exists in a digital format and can be accessed via electronic devices.
Syndication Arm: A division of a media company that licenses its content to other distributors or broadcasters.
Media Landscape: The overall environment and structure of the media industry, including various platforms and technologies.