Source–message–channel–receiver model of communication

High school (ages 12+)
Thinking & Learning

Name:

Date:

Step 1 · Read the article

Open the article and read it at the level above. Then answer the questions below in your own words.

https://smallwhale.org/articles/source-message-channel-receiver-model-of-communication

Write what each word means, using the article.

Do not copy the article. Write two things you learned, the way you would explain them to a friend.

Answers below are taken from the article’s stored facts, so they match what the student read.

1. What is the model type?Linear transmission model of communication
2. What is the originator and year?David Berlo, 1960
3. What is the SMCR model of communication?The SMCR model is a simple way to think about how a message travels from one person to another. It has four parts: the source who sends the message, the message itself, the channel that carries it, and the receiver who gets it.
4. Why does the SMCR model say the source and receiver are not blank slates?Because each person brings their own skills, attitudes, knowledge, and culture to the conversation. These differences can help or hinder how well the message is understood.

Linear Transmission Model: A communication model depicting a one-way flow of information from sender to receiver.
Encoding: The process of converting thoughts, ideas, or feelings into a communicable form (e.g., words, symbols).
Decoding: The process of interpreting and assigning meaning to a received message.
Social-cultural System: The shared values, beliefs, norms, and practices of a society or group that influence communication.