Pantone 448 C

High school (ages 12+)
Art & Creativity

Name:

Date:

Step 1 · Read the article

Open the article and read it at the level above. Then answer the questions below in your own words.

https://smallwhale.org/articles/pantone-448-c

Write what each word means, using the article.

Do not copy the article. Write two things you learned, the way you would explain them to a friend.

Answers below are taken from the article’s stored facts, so they match what the student read.

1. What is the color identification?Pantone 448 C
2. What is the descriptive classification?A drab dark brown
3. Why do some countries use Pantone 448 C on cigarette packs?They use it to make cigarettes look less attractive and help people see that smoking is not fun.
4. When did Australia start using Pantone 448 C on cigarette packs?In 2012, Australian researchers chose this color because it was the least attractive.

Pantone Colour System: A proprietary color space used in printing and design to ensure consistent color reproduction across different media and manufacturers.
Color Psychology: The interdisciplinary study of how colors influence human perception, emotion, and behavior, often applied in marketing and design.
Harm Reduction: A set of practical strategies and ideas aimed at reducing the negative consequences associated with risky behaviors, such as smoking.
Opaque Couché: French term meaning 'layered opaque,' referring to paper treated with a coating to enhance print quality, not the name of a specific color.