Onitsuka Tiger

High school (ages 12+)
Sports & Games

Name:

Date:

Step 1 · Read the article

Open the article and read it at the level above. Then answer the questions below in your own words.

https://smallwhale.org/articles/onitsuka-tiger

Write what each word means, using the article.

Do not copy the article. Write two things you learned, the way you would explain them to a friend.

Answers below are taken from the article’s stored facts, so they match what the student read.

1. What is the founding year?1949
2. What is the founding entity?Onitsuka Co., Ltd
3. Why did Onitsuka Tiger become part of Asics?In 1977, Onitsuka joined two other companies to create Asics. After that, Onitsuka Tiger became a separate lifestyle brand.
4. How are the stripes on Onitsuka Tiger shoes special?The stripes give the shoes extra structure and a distinctive look. They also show the brand’s athletic heritage and Japanese design.

Biomechanics: The study of the mechanical laws relating to the movement or structure of living organisms.
Market Segmentation: Dividing a broad consumer or business market into sub-groups of consumers based on some type of shared characteristics.
Cultural Resonance: The degree to which a brand or product connects with and reflects the values and beliefs of a society.
Form Follows Function: A principle stating that the shape of a building or object should primarily relate to its intended function or purpose.